Global Strategies in the Generic Drugs Market: A Sector Review

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The generic drugs market describes pharmaceutical drugs that are identical to branded drugs in dosage, safety, strength, route of administration, quality and performance characteristic

The generic drugs market describes pharmaceutical drugs that are identical to branded drugs in dosage, safety, strength, route of administration, quality and performance characteristics. Generic drugs can provide considerable cost savings compared to their branded counterparts. Generic drugs contain the same active pharmaceutical ingredients and are equivalent to their branded counterparts in dosage, strength, route of administration, quality, performance and intended use. The active pharmaceutical ingredients of most generic drugs are manufactured in India and China, which helps in reducing the overall costs.

The Global generic drugs market is estimated to be valued at USD 439.37 bn in 2024 and is expected to exhibit a CAGR of 5.4% over the forecast period 2023 to 2030.


Key Takeaways

Key players operating in the generic drugs market are Mylan N.V., Novartis International AG, Pfizer, Inc., Allergan Plc, Sun Pharmaceuticals, Fresenius Kabi, Sanofi, Endo International, Lupin Ltd., Abbott Healthcare, AstraZeneca Plc, and Novo Nordisk. The generic drugs market has witnessed significant growth due to the increasing demand for low-cost drugs and increasing penetration of health insurance across global economies. Technological advancements in drug delivery systems, such as transdermal drugs and innovative oral drug delivery systems are also contributing to the growth of the generic drugs market.

The growing prevalence of chronic diseases and increasing geriatric population, which requires long-term medications, are key factors driving the demand for generic drugs globally. As per the World Health Organization (WHO), chronic diseases are estimated to account for almost three-quarters of all deaths worldwide. Technological advancements are also playing a pivotal role in driving the generic drugs market growth. Companies are focusing on developing innovative drug delivery systems such as transdermal drug delivery and advanced orally disintegrating tablets.

Market Trends

The major trends prevalent in the generic drugs market include patent expirations of blockbuster drugs and increasing adoption of biosimilars. As patents of major blockbuster drugs expire, it provides lucrative growth opportunities for generic counterparts. Another key trend is the rising uptake of biosimilars globally due to their cost-effectiveness compared to biologics. However, regulatory compliance and complex manufacturing processes remain challenges for biosimilar approval and commercialization.

Market Opportunities

The patent expiration of blockbuster drugs provides a major growth opportunity for generic manufacturers to introduce generic versions at much lower prices. For instance, the patents of drugs like Lyrica, Revlimid, and Eliquis are expected to expire between 2023-2026, opening up opportunities worth billions. Another key opportunity is the increasing demand for cost-effective medications in developing economies like India, China, Brazil, etc. This provides scope for both domestic as well as global companies to strengthen their positions in high growth emerging markets.

Impact of COVID-19 on Generic Drugs Market growth
The ongoing COVID-19 pandemic has significantly impacted the generic drugs market. During the initial outbreak, supply chains were disrupted as many countries went into lockdown. This led to shortages of active pharmaceutical ingredients (APIs) and other raw materials required for manufacturing generic drugs. As a result, production and supply of generic medicines reduced significantly.

However, with time many countries aligned supply chain operations to continue supplies. Meanwhile, demand for some generic drugs increased substantially. For instance, demand for antibiotics, pain relievers and other medicines rose sharply as people stocked up. Sales of medicines to treat chronic illnesses like diabetes, cardiovascular diseases also grew as patients sought to ensure continuous supplies.

Some therapies for respiratory illnesses witnessed surge in demand due to COVID infections. Overall, generic drugs played a crucial role in improving access to affordable treatment during the pandemic. Going forward, ongoing initiatives worldwide to bolster local pharmaceutical manufacturing is expected to minimize future disruptions. Also, rising healthcare expenditures to strengthen systems will drive preference for low-cost generics.

Geographical Regions with Highest Generic Drugs Market Value
Currently, North America region accounts for the largest share of the global generic drugs market in terms of value. The region benefits from well-established generic drug industry and policy support to encourage usage. The U.S. represents a major market owing to the sizable patient population and preference for low-cost alternatives.

Asia Pacific region has emerged as the fastest growing market for generic drugs globally. Rapid economic development, rising healthcare investments, growing patient base of chronic diseases and initiatives to boost generic prescribing are fueling market expansion. Moreover, several Asian countries like India and China have emerged as leading global suppliers of generic medications, benefiting domestic growth.

Fastest Growing Region in Generic Drugs Market
Asia Pacific region holds immense growth potential for the generic drugs market over the forecast period. This is attributable to numerous factors - steadily rising income levels are improving affordability of healthcare across emerging nations. Governments are prioritizing universal access to medicines through policies supporting generics.

Additionally, aging populations are driving the burden of chronic illnesses, necessitating cost-effective treatment options. Local manufacturing capabilities are strengthening to serve domestic needs as well as cater to global demand. International players are also increasing investments in the region. All these factors collectively will enable Asia Pacific to witness strongest growth in the generic drugs sector worldwide.

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