This growth can be ascribed to the growing count of working mothers, growing parental worries regarding nutrition, reducing infant mortality rate, rising awareness of pioneering baby food items, and growing organized retail marketing activities and urbanization rate.
In recent years, the infant category had the largest revenue share in the baby food market, and the category is projected to be dominant in the future as well, on the basis of product. This can be credited to the growing occurrence of lactating problems in females, which has boosted the acceptance of milk-based baby food items. Furthermore, breastfeeding issues with infants are a key reason behind the growing demand for infant formula.
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In recent years, APAC led the industry for baby food, and the region is projected to dominate with the highest CAGR in the future as well. This can be credited to the high birth rates, growing female workforce, rising per-capita income, growing awareness of baby food items among individuals, and wide RD by numerous businesses in the baby food segment.
The infant mortality rate has been lessening because of numerous factors, including development in hygiene and access to clean drinking water, which is shifting to the development of the baby food industry. Furthermore, the baby mortality rate has weakened because of a decrease in female infanticides and aborticides in some nations, in part because of the numerous initiatives taken by the government.
Hence, the growing count of working mothers, growing parental worries regarding nutrition, reducing infant mortality rate, rising awareness of pioneering baby food items, and growing organized retail marketing activities and urbanization rate, are the major factors contributing to the growth of the market.
