In the dynamic realm of media and communications, there's a new kid on the block creating ripples. Handraise, led by former TrendKite CEO Matt Allison, recently secured an impressive $6.3 million in seed funding. This Austin-based company is on a mission to revolutionize the PR industry by introducing an artificial intelligence-powered platform that aims to amplify the impact of press coverage for businesses.
About the Company
Drawing from the expertise of Matt Allison, who steered TrendKite to the summit as a leading media monitoring and analytics platform, Handraise emerges with a focus on innovation. Following TrendKite's successful acquisition by Cision in 2019 for $225 million, Allison and his team are now channeling their efforts into delivering cutting-edge solutions through Handraise. The company's objective is to empower brands, communications professionals, journalists, and news consumers alike by connecting the right audience to the right content.
The Vision Behind Handraise
Matt Allison's vision for Handraise is rooted in his experiences at TrendKite. Recognizing a significant opportunity to elevate the value of news for all stakeholders, Allison underscores the pivotal role of AI in Handraise. Leveraging generative artificial intelligence, the platform effortlessly provides insightful analytics. By automating intricate tasks, users can focus on strategic decision-making, positioning Handraise as a valuable ally in the ever-evolving media landscape.
Funding Insights
Handraise's impressive $6.3 million seed funding is backed by a notable group of investors. Silverton Partners, Floodgate, Bill Wood Ventures, Firebrand VC, Aperiam Ventures, Active Capital, Sputnik ATX VC, Capital Factory, and several world-class angel investors are among those expressing confidence in Handraise. The support reflects a belief in Handraise's potential to harness generative AI and unlock the power of news in the continually evolving earned media space.
