MarkNtel Advisors presents a comprehensive research report on theEgypt Beauty and Personal Care MarketSize, Share, Analysis, Future expected to reach CAGR of 8.1% by 2028.delving into a thorough analysis of the industry's changing dynamics, growth drivers, challenges, key trends, and lucrative opportunities. This study aims to provide stakeholders in the market with detailed insights, enabling them to make informed and strategic decisions that will yield higher revenues in the coming years. With a focus on delivering value, the report covers a wide range of aspects, ensuring a holistic understanding of the market landscape.
Unlocking Market Insights: Exploring Key Aspects in the Egypt Beauty and Personal Care Market Report (2023-2028)
- It analyzes the fluctuations in revenue across different segments and geographical regions, considering the evolving trends and purchasing patterns of end-users.
- The report highlights key developments, including the introduction of new services, expansion of product portfolios, revenue generation strategies of major players, stakeholder investments, and the role of governments.
- Additionally, it offers an unbiased overview of market trends, innovations, technological advancements, and fluctuations, as observed by industry experts.
- To ensure reliable data generation and analysis, the report utilizes tools such as SWOT (Strengths, Weaknesses, Opportunities, Threats) and PESTLE (Political, Economic, Social, Technological, Legal, and Environmental) analysis.
- The competitive landscape section of the report showcases the dynamic strategies employed by leading players to enhance profit margins and expand their market presence across different regions.
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Market Dynamic
Key Driver
Rising Grooming Habits Among Egyptian Men to Support the Market Growth
The personal hygiene routines of Egyptians have promoted the sales of beauty and personal care products, especially soaps, deodorants, and perfumes. The evolution of the grooming habits of men has driven the Egypt Beauty and Personal Care Market over the years. Egyptian men are very particular about trimming, shortening, and shaping their beards and as a result, the use of beard oils, shaving creams, and after-shave lotions were considerably high.
Furthermore, with the proliferation of social media in the country, men in Egypt are inclining themselves to look better owing to which the men are increasingly using products like shaving creams, colognes, concealers, serums, shampoos, moisturizers, deodorants, etc. This awareness among men has led to a trend where more and more men in the country are frequently visiting beauty salons to spot that trendy look and splurge on beauty treatments. This has further led to the expansion of mens beauty parlors in the country and these salons are now actively purchasing various haircare and skincare products to provide beauty services to their customers.
Moreover, Egyptian men are also focusing on anti-aging products like skincare, wrinkle care, eye care, etc., to look young and healthy due to which the demand for beauty and personal care products among men would rise in the forecast years.
Possible Restraint
Wealth Imbalance Among Egyptians to Hamper the Growth of Beauty and Personal Care Products in Egypt
There is huge income inequality in Egypt, as per World Inequality Database 2021 report, 10% of Egyptians obtained about 50% of the total national income, which means that 90% of the population received only 50% of the countrys national income. This income disparity is leading to an opportunity loss for beauty and personal care product manufacturers as the major population of the country does not have the desired level of disposable income. The low disposable income of individuals is considerably affecting their purchasing power and is hampering the sales of cosmetic products which fall under the category of non-essential items.
Growth Opportunity
Increasing Number of Newborns to Boost the Demand for Baby Care Products
The population of Egypt has risen to 104 million in 2022, and the number of newborn babies is increasing each year in the country. The increase in the number of newborns is increasing the demand for baby care products like mild shampoos, soaps, powders, etc. social media penetration, coupled with parents' urge to provide their babies with the utmost care, is driving the demand for baby care products, and with the increasing number of newborns, a huge opportunity has surfaced for the beauty personal care product manufacturers in the country.
Key Trend
Growing Consumer Preference towards Herbal Personal Care Products
The growing awareness about the ill effects of chemical-based personal care products is shifting consumer preferences toward herbal products. The proliferation of the internet in the country due to government-subsidized mobile internet costs has led people to spend more time on their smartphones. The use of the internet has created a significant understanding of the ill effects of using chemical-based products and this has created a nominal shift in the consumer base towards herbal personal care products. The better effectiveness and soft nature of the natural ingredients in herbal products have further accelerated their adoption in the country. Skincare hair care are the major product segments where consumers are increasingly adopting herbal options.
Thecompetitive landscape of the Europe Probiotic Supplements Marketdepicts the dynamic scenario among industry players, highlighting their market positions, strategies, and initiatives. It encompasses an analysis of key competitors, their strengths, weaknesses, opportunities, and threats (SWOT analysis). The report also sheds light on the market share, product offerings, business expansion, collaborations, mergers and acquisitions, and other strategic activities undertaken by these players to gain a competitive edge. Additionally, it examines the competitive intensity, market barriers, and potential entry of new players, providing a comprehensive understanding of the market's competitive landscape.
-Marico Ltd
-Procter Gamble Company
-Uniliver PLC
-Henkel PDC Egypt SAE
-LOral Group
-Avon Inc
-Kao Corporation
-Ori Flame Cosmetic S.A.
-Revlon Inc.
-The Estee Lauder Companies Inc.
-Others
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Segmentation Unveiled: Analyzing Egypt Beauty and Personal Care Market's Expansion and Mapping Demand, and Distribution across Geographies
By Type
-Personal care
--Hair Care
---Shampoo
---Conditioners
---Hair Oils
---Hair Styling Products
--Skin Care
---Facial Skin Care Products
---Body Skin Care Products
---Lip Care products
--Sun Care
--Bath and Shower
--- Shower gels
---Soaps
--- Others
--Oral Care
---Rinses and Mouthwash
---Toothpaste
---Toothbrushes
--Deodorants, Perfumes, and Antiperspirants
--Mens Grooming Products
--Baby Care Products
--Cosmetic products
---Facial Make-up Products
---Eye Make-up Products
---Lip and Nail Make-up Products
---Hair styling and Colouring products
By Distribution Channel
-Speciality Stores
--Cosmetic Store
--Drug Store
-Large Small Retail Stores
--Hypermarkets Supermarkets
--Departmental Stores
--Others
-E- Commerce Platforms
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On the geographical front, the Egypt Beauty and Personal Care Market expands across:
By Region
-East
-West
-South
-Central
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