Food Fortification Market Overview:
According to the MRFR report, the global food fortification market will likely grow substantially by the end of the forecasted timeframe ending in 2030.
The North American Food Fortification Market encompasses the United States, Canada, and Mexico, collectively representing a significant portion of the global market. As nutritional deficiencies remain a public health concern across the region, fortification has emerged as an effective strategy to address micronutrient deficiencies and improve overall health outcomes. Governments, healthcare organizations, and food manufacturers are collaborating to fortify staple foods with essential vitamins, minerals, and other nutrients to enhance their nutritional value. Additionally, consumer awareness about the importance of balanced nutrition and preventive healthcare has driven the demand for fortified food products in North America. With ongoing research and development efforts, the market is witnessing innovations in fortification technologies, ingredients, and product formulations to meet the diverse needs of consumers.
Food Fortification Market Size is projected to reach USD 234,253.5 million By 2030, growing at a 6.4% CAGR from 2022 to 2030.
Food fortification refers to the method of integrating micronutrients such as proteins, minerals, and vitamins into food and beverage products to enhance the nutritional content. The global market for food fortification has recorded enormous growth in recent years. The market's growth is being driven by the increase in issues regarding micro-nutrient malnutrition and the increase in the demand level of fortified food products. However, stringent regulations and laws are likely to restrict the growth of the food fortification market over the forecasted era.
Segmentations:
The global food fortification market has been fragmented into several segments based on product, nutrients, type, and region.
Based on product, the global market for food fortification is split into infant formulas, bakery products, fats, and oils products, beverages, confectionery products, dairy products, and others.
Based on nutrients, the global food fortification market has been divided into prebiotics and probiotics, minerals, proteins, vitamins, and others.
Based on type, the global market for food fortification is split into ready-to-drink, ready-to-eat, ready-to-mix, frozen, and others.
Competitive Landscape:
The global food fortification market has an intensely competitive landscape. The presence of plenty of players worldwide is projected to raise the market concentration. The market players are following new approaches and strategies to strengthen their global footprint. The leading players in the global Key Food Fortification Industry Players include Campbell Soup Company, Altria Group, Kraft Foods, Dean Foods, General Mills, Kellogg Co., Nestle SA, and several others.
Recent Developments:
• November 2021 – Kerry has announced the launch of Emulgold Fibre, a natural, soluble solution derived from acacia gum that can fortify white bread. At present, less than 20% of consumers achieve their daily target fiber intake. The head of European bakery business development at Kerry, Matthew May, said that consumers understand the connection between digestive health and fiber and the connection between digestive health with well-being and overall health.
• July 2021- LT Foods has announced the expansion of its product portfolio in the health sector with the launch of "Daawat Sehat," a fortified everyday Basmati rice fortified with vitamin and iron.
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