Disposable E-cigarettes Market, predicted to thrive at a CAGR of 10.50% by 2033: Influence of Social Media Marketing

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Growing consumer awareness of degenerating effects of tobacco consumption.

The disposable e-cigarettes market size is projected to exceed a valuation of US$ 69,961.2 million in 2023. It is predicted to attain a valuation of US$ 189,880.3 million by 2033. The market is anticipated to thrive at a CAGR of 10.50% from 2023 to 2033.

Disposable e-cigarettes come in a range of flavors, from classic tobacco and menthol to fruity, dessert, and beverage-inspired options. This variety appeals to customers who aren’t keen on traditional tobacco tastes and attracts those who enjoy exploring different flavor profiles. The diverse flavor offerings have played a key role in driving the popularity and expansion of the disposable e-cigarette market.

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The Rise of Disposable E-Cigarettes: Driving Factors

  1. Health-Conscious Choice: As a Safer Alternative Disposable e-cigarettes are increasingly chosen over traditional cigarettes, driven by health concerns. While research into their long-term effects continues, they’re generally perceived as less harmful, making them attractive to those aiming to reduce or quit smoking.
  2. Appeal to New Generations: A Youthful Trend Younger generations, including non-smokers, are embracing disposable e-cigarettes. Their sleek design, trendy flavors, and targeted marketing efforts have made them more appealing to this demographic, driving consumption among the youth.
  3. Marketing Strategies: A Catalyst for Growth Brands in the disposable e-cigarette sector are deploying significant marketing campaigns to fuel their popularity. Clever strategies, attractive packaging, and diverse flavors are enticing both current smokers and non-smokers alike, contributing to the industry’s rapid expansion.

Key Takeaways from the Disposable E-cigarettes Market Report:

  • The disposable e-cigarettes industry size developed at a CAGR of 9.4% from 2018 to 2022.
  • In 2018, the global market size stood at US$ 44,280.5 million.
  • The global market size stood at US$ 63,428.1 million in 2022.
  • The non-tobacco held a revenue share of 69.4% in 2022.
  • The offline segment accounted for a prominent revenue share of 78.5% in 2022.
  • North America accounted for a revenue share of 50.3% in 2022.
  • The disposable e-cigarettes market in Europe accumulated a revenue share of 32.3% in 2022.
  • The disposable e-cigarettes market in the Middle East & Africa is expected to accumulate a market share of 12.9% in 2023.

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Recent Developments Observed by FMI:

  • In May 2022, one of the most renowned vaping distributors in Europe, Flawless, inked an exclusive contract with the top producer of vape disposables in China, ELF BAR, to develop the Gee600 disposable device for the United Kingdom’s vape and FMCG industries.
  • In April 2022, Vaptex introduced the GORIN MAX 4500 puffs adjustable airflow disposable pod, a new vape device that combines several elements of the TAKIN and GORIN brands for the benefit of all vapers.
  • In August 2019, VPR Brands, a world leader, and innovator in e-cigarettes and vaporizers for nicotine, cannabis, and cannabidiol (CBD), announced the re-launch of its most well-known e-cigarette brand, KRAVE, a premium alternative to cigarettes with an amazing flavor.

Key Players:

  • Puff Bar
  • JUUL Labs Inc.
  • British American Tobacco Plc
  • Imperial Brands Plc
  • Japan Tobacco Inc.
  • NJOY
  • YouMe Co. Ltd.
  • Shenzhen IVPS Technology Co. Ltd.
  • Kaival Brands Innovations Group Inc.
  • JAC Vapour

 

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